Lufthansa Group would like to make the travel experience even more efficient, sustainable and attractive for its passengers. For this, the Group is focusing more strongly on digital solutions and innovations. The ten-page title story of the Balance Sustainability Report, published today, introduces the diverse digitalization project of the Lufthansa Group and its key importance for a sustainable company management under the title "#DigitalAviation".
"Our goal is a comprehensive and sustainable mobility concept, tailor-made to the customer"™s individual wishes. To achieve this, digitalization along the entire travel chain plays a central role. Our digitalization programs allow optimized processes, improved services and faster communication and therefore support the green transformation," said Carsten Spohr, Chairman of the Executive Board and CEO of Deutsche Lufthansa AG, in the foreword of the report.
Climate and environmental responsibility
Non-financial topics are becoming increasingly important as they contribute to the successful positioning of the company. With this, Lufthansa Group is on track: Economically, ecologically and socially. Thus, the Group was listed, once again, on numerous sustainability indexes in the reporting period. With a Climate Scoring result of "B" in the CDP climate change reporting, Lufthansa Group further achieved the status of "Sector Leader Transportation" in the DACH region, and is therefore one of the eco-friendliest companies in German, Austrian and Swiss industry.
Investment in new and especially efficient and quiet aircraft is the key lever to achieve further success in environmental performance. In 2016, Lufthansa Group introduced a new aircraft into service almost every week, and celebrated two world premieres: The commissioning of the C Series fleet at SWISS and the Airbus A320neo at Lufthansa. Additionally, in December 2016, Lufthansa received the first of 25 ordered A350-900 aircraft. Now, the airline has three aircraft of this type. It is the most state-of-the-art and eco-friendly long-haul aircraft.
Since 2006, and up until 2016, the fuel consumption of the passenger fleet per passenger and 100 kilometers has been cut by more than 12 percent to an average of 3.85 liters. The specific fuel consumption was on the level of the previous year. Lufthansa Group experts implemented a total of 183 fuel efficiency projects in 2016 which reduce CO2 emissions by 620,000 tons a year. With the savings in kerosene, an Airbus A320 can fly once a day from Frankfurt to Berlin, and back, for one and a half months.
In the area of Corporate Citizenship, the focus in 2016 was on the repositioning of the engagement portfolio and the transformation of the staff charity initiative, HelpAlliance, from a registered association to a non-profit organization under the umbrella of the Lufthansa Group. In the future, the Group will focus on the topic areas of "Education & Enabling", as well as "Life & Health", and thereby hopes to further increase the effectiveness of its social engagement.
With Balance, Lufthansa Group provides annual information on its diverse activities, aims and progress in the areas of economy, social issues, environment, product and society, in a transparent manner. The publication is now available on the website: www.lufthansagroup.com/responsibility.Fuente: http://www.lufthansagroup.com/