The male-dominated aviation field could soon see more women in senior roles and under-represented areas.
The International Air Transport Association (IATA) is leading a voluntary initiative, called 25by2025, with the aim of increasing the number of women in senior positions and under-represented areas by 25% or up to a minimum of 25% by the end of 2025.
“We connect the world, and the world is diverse,” says Jane Hoskisson, IATA’s director of talent, learning, engagement and diversity who heads the initiative. “If airlines have diversity, it helps them create diverse products and services that match the diverse needs of their customer base.”
The initiative launched in 2019 with three signatories. The number reached 30 before the pandemic hit and has since climbed to 189, including many major airlines. IATA says it represents some 300 airlines or 82% of total air traffic.
ATPCO, a repository for airline fare filing, is one of the newest signatories, having committed to 25by2025 earlier this month. At least five organizations have signed on since then, according to IATA.
As of the end of 2022, women constitute 40% of total ATPCO staff, 27% of directors and officers and 47% of managers and senior managers…
