AEROLÍNEAS

Avianca Cargo adds 3 distribution platforms to expand digital offerings

As part of its digital transformation and growth plan, Avianca Cargo announced that had joined and placed its capacity on the 3 most relevant online booking portals of the industry such as Cargo Ai, Web Cargo, and Cargo One.

“In Avianca Cargo, we are transforming our business through digitalization. We are committed to offering our customers a reliable service with more options every day. Partnering with the top portals of the industry will allow us to continue strengthening our position as one of the leader carriers in the region and provide users the opportunity to find rates and available capacity in real-time, book our products and receive an immediate booking confirmation” said Gabriel Oliva, CEO of Avianca Cargo.

By expanding its digital offer, this partnership allows the Latin American carrier to promote its services in more than 10.000 freight forwarders across more than 100 countries. The integration with the distribution platforms was also possible through the work developed along with IBS and the implementation of iPartner Customer, a solution that enables seamless connectivity with multiple selling channels.

The integration is the result of structured and collaborative work, in which the three marketplaces remark:

“Avianca is firmly committed to strengthening its cargo business, and that includes an intense digitalization strategy,” Matthieu Petot, CEO of CargoAi, explains. “Avianca Cargo recently completed the implementation of our digital innovation partner, IBS Software’s unified air cargo management platform, iCargo. With iCargo as its digital foundation, this meant that the integration of our Marketplace and API Suite products was particularly quick and easy. We are beyond proud to be Avianca Cargo’s marketplace when it comes to delivering real-time capacity and booking opportunities to our international forwarder network and look forward to being a key sales driver as our esteemed new airline partner continues to successfully expand.”

Through digitalization, Avianca Cargo aims at making its customer experience a more transparent and simpler one. This transformation allows to seamlessly integrate its capacity and rates with its customers’ systems.
“We’re committed to working with airline partners like Avianca Cargo to improve the efficiency of global trade” said Camilo Garcia, WebCargo’s VP Global Business Development. “With forward-thinking airlines like Avianca Cargo, we are making air cargo more accessible and efficient. What starts with APIs ultimately leads to tangible benefits for all consumers, like fresher, more affordable roses”.

Freight forwarders will have more autonomy and enhanced information to make faster and more convenient decisions.

Moritz Claussen, Founder & Co-CEO of cargo.one, commented, «Following extensive partnership experience with many of the world’s leading cargo carriers, we are delighted to expand Avianca’s digital footprint to thousands more forwarders in all corners of the world. With our unique partnership approach, cargo.one teams will support Avianca to drive customer centricity, and navigate the technological and organizational steps needed to gain maximum advantage from their digital distribution.»

This is another powerful steppingstone into Avianca Cargo’s digitalization journey.

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